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Hi, I’m Alec Benjamin. I’m from Phoenix. I live in L.A. I got into music. I play guitar. I play piano. I sing. I tell stories. I’m a narrator. I went to school. I got signed. I made an album. I got dropped. I played a fuck ton of shows. I toured with Jon Bellion, Matisyahu, and Hoodie Allen. I played parking lots and lines during Shawn Mendes and Troye Sivan concerts to get fans. I handed out a ton of business cards. My Staples bill was insane. I wrote a bunch of new songs. Now, I’m putting them out. The first one is called “Let Me Down Slowly.” That’s only Chapter 1.
Alec Benjamin simply refers to himself as a “narrator.”Inspired by Eminem, Paul Simon, and Citizen Cope, the Phoenix-born, Los Angeles-based songwriter fashioned a cinematic, lo-fi sound that stirred up a buzz online right out of the gate, landing him a major label deal by the age of 18. A day after he turned in his first album, he was dropped by the label he thought would take his artist project to the moon. However, it was going to take a lot more to stop him. Alec immediately hit the road for a self-booked European tour in May 2016. He performed “parking lot shows” for fans outside of Shawn Mendes and Troye Sivan concerts, handing out business cards to leave a tangible keepsake for those listening and building his brand from the ground up. Shortly after the tour, he jumped in the studio with Jon Bellion and ended up earning a co write on the pop star’s debut album, “New York Soul (Part II). This session would also open the door for Alec to join Bellion on tour directly after. With an insatiable urge to rise to the top, the tenacious prodigy found himself back performing in parking when he wasn’t on-stage opening for Bellion. Knowing that some of those fans would search for him after the performances, Alec made it his mission to consistently uploaded one new song every two weeks to his YouTube channel and build a catalog his fans could listen to. Within the span of six months, he logged over 165 shows and amassed 150K YouTube subscribers simply through perseverance and a D.I.Y. attitude. Alec managed to hit even bigger strides in 2017 when his viral hit “I Built A Friend” ignited online, clocking nearly four million Spotify streams in under a year and earning airplay for millions of Americans on the national TV show, America’s Got Talent.As for 2018, “Let Me Down Slowly” is the first single off Alec’s debut album that will herald a new chapter for the extraordinary story teller. Balancing relatable yet mature lyrical content with vitalizing production, he pleads, “Now, I’m slipping through the cracks of your cold embrace, oh please, please, could you find a way to let me down slowly?” atop a sentimental yet powerful drum-guitar ensemble.While his story is certainly one of a kind, Alec’s narrative is only just beginning.
25-year-old “Folk Pop” artist Harry Hudson was born in New Jersey but moved to the west coast at a young age. The singer released his first song, “World Is Gone,” online in 2013. However, during June of that year, Hudson was diagnosed with Hodgkin’s Lymphoma and set his career aside to undergo treatment. After eight months of chemotherapy, he overcame the illness in January 2014. Hudson spent the subsequent year rediscovering his inspirations and got to work writing his debut release. This past spring, Hudson released Yesterday’s Tomorrow Night, which features his breakout singles, “Yellow Lights” and “Cry For Love,” and blends Hudson’s signature pop Americana sound with folk and rock influences. Prior to Yesterday’s Tomorrow Night, Hudson debuted his 16 minute short film, Can Cowboys Cry, featuring his friend and fellow MSFTS member Jaden Smith, as well as his songs “Yellow Lights,” “Cry For Love,” “Gone” and “No Good.” Harry most recently teamed up with producer Mike Dean to create “Just Slide” a one-off single featuring Jaden Smith.
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